HONMA - ANOTHER WAY

SYNOPSIS

The goal was to create a surreal world that was a step above every Golf commercial we’ve seen. Where the competition try to play on the hype of the latest technology and built for parts, Honma created a club as a whole to be an extension of your body as an athlete. With that in mind, we create a world where the competition lives, on the shelves built for parts, while Honma was built meticulously, for real players looking for the competitive and seamless game.


TEAM
Client: Honma Golf
Vice President Marketing: Brad Holder
Marketing Coordinator: Cheyenne Ware

Agency: Vitro
Creative Director: Will Roth
Account Supervisor: Tara Lynch

Production House: Whitelist
Executive Producer: Jerad Anderson
Production Supervisor: Ryan Huffman
Production Supervisor: Luke Arreguin

Director: Tamer Shaaban
DOP: Isaac Bauman
Producer: Valerie Bush
Production Manager: Ashley Lynch
Production Coordinator: Chris Fish
1st AD: Parker McMillan
PA - Set: James Cornett
PA - Set: Camille Marquez
1st AC Set: Erick Aguilar
2nd AC Set: Brian Austin
DIT: Alec Ernest
1st AC Drone: Brian Beckwith

Key Grip: Forrest Penny Brown
BBG: Eric Fickenwith
Dolly Grip: Matthew Cole

Gaffer: Vas Maximillian
BBE: Nicholas Reed
Electric Driver: James Cumley

Production Designer: Jade Spiers
Art Director: James Rodenhouse
Set Dresser: Jake Miller
Set Dresser: Steele O'Neal

VFX: Vitaly Verlov

Production Support
Leadman: Jake Massey

Drone Unit
Aerial DP/Pilot: Drew Roberts
Camera Operator: Nate Labruzza
1st AC/Drone Tech: Ben Stefanides
Office: Dave Radin

Stylist: Rasheeda Ameera