The latest project by acclaimed Egyptian-American commercial director and visual storyteller Tamer Shaaban is not what it first appears to be. On initial viewing, the promo - inspired by German carmaker Audi ahead of its much-anticipated Formula 1 launch - could easily be mistaken for a slick but ultimately conventional car ad. Yet the project is unique for being designed and filmed entirely in Unreal Engine 5, the game design engine behind several video game properties such as Fortnite, which is freely available to the public. Read the full article here.